Why is it that all other coffees can be easily accessible, freshly ground, and practically available instantly, while there is no similar method for Turkish coffee?”
The answers we received pointed to the traditions and rituals associated with Turkish coffee. However, we believed that the Turkish coffee experience was lacking in terms of technology. Until now, research and development related to Turkish coffee had been focused on small household appliances and dated back to the past 20 years. Meanwhile, the advancements made for coffee machines brewing Espresso and Americano drinks traced back to the past 50-60 years.